Melanie Halpert, Director of Membership and Marketing at Scottsdale golf club, The Country Club at DC Ranch, will have been with Scottsdale golf club 18 years this fall. In this role, Halpert is responsible for engaging new members and marketing the Club locally and nationally.
In conjunction with the 20th anniversary of DC Ranch, The Scottsdale golf club will also hit its 20th milestone this October. During that time, Halpert has watched the prominent north Scottsdale private golf courses and the community grow to what it is today. In fact, it was recently recognized as the Best Golf Community 2018 by AZ Foothills magazine.
The New Orleans native moved to Arizona shortly after college and hasn’t looked back. Although she’s thousands of miles away from her hometown, Scottsdale golf club ambiance is reminiscent of the Southern hospitality she’s accustomed to.
Scottsdale private golf courses feel like home. Making people feel welcome is just part of what I enjoying doing most. The people are what makes The Club stand out; the members and my coworkers are my second family,” said Halpert.
Initially, she represented both Scottsdale golf club, The Country Club and Silverleaf Golf Club before two separate teams were developed. She clearly remembers working from the trailers down the road near Desert Camp.
“We all worked out of trailers. It’s hilarious to look back on. There wasn’t a lot around but there was darkness and a lot of javelina,” laughed Halpert.
When asked why she’s chosen to stay at Scottsdale golf club, The Country Club after all these years, she emphasizes that the people are irreplaceable.
“I’ve seen a lot of the member’s children grow up here, go off into the world and come back with families of their own,” said Halpert.
She also truly enjoys what she does. Technology has played a huge role in how her career has evolved over the years at Scottsdale private golf courses due to social media, video, and digital marketing. According to Halpert, all of the technological advancements have helped deliver on the DC Ranch promise.
The Country Club is currently undergoing a 8.5 million renovation to be completed in the spring 2019 that will include, a new fitness center, a group exercise room, a resort-style pool, a casual indoor dining room, a poolside bar, a tween room, an expanded kid’s playroom, an expanded ladies’ lounge and a larger clubhouse kitchen.
“I’m excited about this renovation because it will have something for everyone. It’s going to be family-friendly which helps build traditions and memories. It’s also great for the community as a whole,” said Halpert. “A successful Scottsdale private golf courses helps keep real estate values solid.”
Although approximately 70 percent of Club members are residents of DC Ranch, members no longer have to own property in the community to be a member and come from near and far.
“DMB has never strayed from their vision. The Club continues to deliver its original promise of bringing people together through exceptional hospitality. It’s still the same as it was when I started 18 years ago. Scottsdale private golf courses have a modern, forward-thinking approach and will continue to expand its facilities and offer more to its members over the next 20 years. ,” she said.
For more information on The Country Club’s 20th anniversary events, visit ccdcranch.com.
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